BookFresh Raises Additional Seed Funding

BookFresh secures $500K in additional seed funding

SAN MATEO, Calif., July 28, 2009- BookFresh, the San Mateo-based startup company that offers an online appointment scheduling technology for small businesses, announced that despite the tough economic climate, it has secured $500K in additional seed funding to help support its rapidly growing business. The company, which is backed by NBC Universal, Baseline Ventures and Hatch Ventures, received the new funding from new investors including Ron Conway and other prominent Silicon Valley investors.

?Due to strong growth and overwhelming partnership interest in our new APIs, we are excited to take on a modest amount of additional venture capital.? said Ryan Donahue, CEO of BookFresh.

??I believe in the team and product behind BookFresh and am excited to be involved with their business.? said Ron Conway, Founder of SV Angel.

The additional funding will be used to support growing business operations and continued innovation on products. The company's technology allows personal businesses as varied as accountants, massage therapists, music teachers, fitness trainers, and cleaning services to accept and manage appointments online.

For more information about BookFresh and a complete list of features and benefits, visit www.bookfresh.com.

About BookFresh
BookFresh is a user-friendly online scheduling and marketing service designed specifically for the millions of small business owners who provide services for a living. BookFresh benefits consumers by enabling them to schedule appointments online with local businesses, at any time. BookFresh benefits business owners by eliminating phone tag with clients and providing an innovative online workspace that can manage their schedule while simultaneously marketing their availability. BookFresh is easy to use and does not require users to download or install software. BookFresh creates a more effective and professional online presence for any business and is accessible and secure to use from any computer. For more information, visit www.bookfresh.com.